GRAMO CAMPAÑA / AGOSTO 2026

Gramo presents

El Chopo

A frame inspired by the space that has sheltered Mexico City's free spirit and cultural diversity.

Discover El Chopo
El Chopo, armazón solar en acetato ámbar

El Chopo model

A bold silhouette

Circular geometry in Mazzucchelli acetate that asserts itself without asking permission. Small fit, light feel, absolute comfort.

Retrato de campaña El Chopo por Toni Francois
FOTOGRAFÍAS DE CAMPAÑA / TONI FRANCOIS

Campaign photography by Toni François, an essential eye who has spent years documenting Mexico City's punk, goth, and underground scenes.

GRAMO X TONI FRANÇOIS VER GALERÍA

Gramo Archive

A refuge for counterculture

What began in 1980 as a Saturday music-trading market inside the Museo del Chopo became the definitive refuge for the city's urban subcultures: from punks and goths to pachucos and metalheads.

More about El Chopo
ARCHIVO / 01
Tianguis Cultural del Chopo, fotografía de archivo
Archivo Museo Universitario del Chopo
ARCHIVO / 02
Primer Tianguis de la Música, fotografía de archivo
Archivo Tianguis Cultural Del Chopo
El Chopo, armazón solar negro

Playlist / Gramo

Ritmos del Chopo

A sonic tour of the city's most iconic music tianguis. From Santa Sabina and Tex Tex to Botellita and Javier Bátiz. Headphones recommended.

This is what El Chopo sounds like

El Chopo / Two variants

One shape, two attitudes

01 Lentes oftálmicos El Chopo Gramo
02 Lentes oftálmicos El Chopo Gramo
03 Lentes de sol El Chopo Gramo
04 Lentes de sol El Chopo Gramo
DESIGNED IN MEXICO CITY.
HANDMADE IN JAPAN.
OVER 100 YEARS OF OPTICAL HISTORY.

FEATURED MODEL

Peñón De Los Baños | Sunglasses

$ 7,950.00
Talla
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日本手製

MADE IN JAPAN

Japanese manufacturing has always carried an implicit commitment to perfection, quality, and care for detail. Eyewear is no exception. In the Fukui prefecture, Japanese artisans have mastered this craft since the first eyewear workshops and factories were established in 1905.

Entrusting Gramo to this ancestral heritage guarantees the quality and precision of our frames through a fair, respectful, exploitation-free model of trade — one that deepens the cultural ties between Mexico and Japan.

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OUR STORY

MORE THAN A CENTURY CARING FOR YOUR EYES.
100 YEARS OF FAMILY HISTORY.

Gramo's story goes back to the late 19th century, when the first Dr. Graue, our great-grandfather, opened his ophthalmology practice in downtown Mexico City. Today — four generations of ophthalmologists and 100 years later — Gramo eyewear continues Dr. Graue Glennie's legacy with the same purpose: caring for the vision of Mexico.

This family company sets out to create frames of impeccable design and manufacture, frames that reflect the cultural richness of the city where its story began.

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OUR FRAMES

Design inspired by Mexico City — its history and its corners — found in Japan the finest manufacturing to take shape in our frames, made of titanium, stainless steel, and Mazzucchelli acetate for exceptional durability and comfort.

Across our optical and sun collections you'll find classic shapes like cat-eyes and aviators, along with more avant-garde silhouettes...

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OUR FLAGSHIPS

JUÁREZ

Marsella 70,
Juárez,
Cuauhtémoc,
06600
Ciudad de México, CDMX

CONTACT

55 9155 4852

HOURS

Monday to Saturday — 11:00 to 19:00
Sunday — 11:00 to 18:00

MASARYK

Masaryk 360,
Polanco,
Cuauhtémoc,
11540
Ciudad de México,
CDMX

CONTACT

55 3199 5050

HOURS

Monday to Thursday — 10:00 to 19:00
Friday & Saturday — 11:00 to 20:00
Sunday — 10:00 to 18:00

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